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Davey Coach Sales
Custom Integrations


About Davey Coach

​Davey Coach Sales is a leading dealer of new and used mid-sized buses and shuttles in North America. They offer a wide range of services, including bus sales, leasing, specialty vehicle conversions, and in-house vehicle services. Known for their customer-centric philosophy, they have consistently received top distributor honors from both customers and manufacturers.​
A fleet of Davey Coach busses ready to be leased.

Challenges

Davey Coach approached Latitude 40 to streamline their sales and management processes by integrating their CRM and Dealer Management System (DMS). They sought a solution that would enable their sales team to work efficiently within HubSpot while ensuring seamless synchronization with their DMS, Karmak Fusion. Lacking an integration, manual data entry was time-consuming and prone to errors.

Solution

Latitude 40 developed DaveySync, a robust two-way integration between HubSpot and Karmak Fusion, featuring:

Automatic Synchronization: Companies, contacts, and deals are automatically synchronized.
​
Real-Time Updates: Salespeople can operate entirely within HubSpot, with updates reflected in real-time within Karmak Fusion. Conversely, changes made in Karmak Fusion are automatically updated in HubSpot, ensuring data consistency and accuracy.

Technical

Latitude 40 created a .NET middleware service with a lightweight SQLite DB. This service runs in the background, monitoring for changes to be synced on either side.
​
A diagram showing custom integration app

The Impact

The integration has significantly enhanced the efficiency and productivity of Davey Coach’s operations by:
​
  1. Eliminating manual double-data entry cutting administrative time in half.
  2. Reducing the risk of errors by 95%.
  3. ​Allowing the team to focus more on sales and customer service.
"We have utilized Latitude 40 to create custom integrations between big box/popular software platforms and smaller more proprietary software systems and the result has been middleware which are critical to our daily operational success. They care about the customer and always aim to build a clean and efficient product which can be universally worked with not only by their efficient and extremely responsive staff, but for years to come with whatever development project you may be working on. Highly recommend this company to anyone looking to build something unique and reliable!”
Keith Gibson - CIO

Could similar integrations help your company?

Contact us today to discuss what we can do to help.
Copyright © 2025 Latitude 40 Consulting, Inc.  All rights reserved.
Latitude 40® is a trademark of Latitude 40 Consulting, Inc. All other trademarks are the property of their respective owners.
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  • Home
  • About Us
  • Services
  • Resources
    • Blog
    • Case Studies
    • Testimonials
    • What Is Custom Software?
  • Contact